I’m Zulazfar, an experience designer for content platforms. I design systems that survive the CMS they get built in. Based in sunny Singapore.
Two of the projects below have won industry awards — Esplanade at SG Mark 2026, Mediacorp at WAN-IFRA.
About me
Designing since 2015
Hi, my name is Zulazfar but you can call me Zul ! I design digital experiences that work. Thoughtful in the details, functional and practical first. I also write front-end code, which means I design for what the CMS can actually author rather than for what looks good in Figma. Two of the projects here have picked up industry awards — the Mediacorp redesign took Gold at the WAN-IFRA Digital Media Awards Worldwide, and the Esplanade restructure took SG Mark 2026 for Digital Design.
Capabilities
UX/UI
Structure before screens. Information architecture, user flows and interface design grounded in research, with every state covered rather than just the happy path.
Front-end Development
I have experience in HTML and CSS, so I design with what is buildable in mind. Cleaner handoffs, fewer surprises in development, and markup I can write myself when a project calls for it.
Design Systems
Component libraries and documentation that survive handoff. The work is designing for flexibility while setting enough constraints to keep a large team consistent across brands and platforms. Done well, nobody notices.
Project & Client Management
One point of contact from kickoff to handoff. Running workshops, managing stakeholders and keeping decisions documented, so the team spends its time on the work instead of chasing answers.
Clients
